Client work · Case study
AI Sales Engine — 14-Day Sprint
Diagnosing a stalled healthcare-automation pipeline and rebuilding the path from interest to a sales conversation.
Lead Consultant · Ashley Kays
01 / The context
The problem to work through.
A payer-workflow software business had website interest that was not turning into booked meetings.
02 / The contribution
What went into the work.
- Reworked the CTA architecture around a clearer demo path, a revenue-leakage review, and an ROI calculator.
- Sharpened positioning against an AI competitor and developed signal-aware outbound.
- Built a Supabase-backed campaign approval portal for client review and feedback.
03 / Reported business results
What this example
demonstrates.
Reported in Ashley’s source portfolio: The engagement recorded four booked demos and two closed deals in eleven days.
Explore the source work
