Skip to project

Wealth Experiment & projects · Project brief

Mama Bestie

A welcoming resource for the seasons of motherhood, with parenting guides, planning ideas and everyday family inspiration.

Project design & development · Ashley Kays

Mama Bestie — portfolio work example
Motherhood & family life · View image at full size ↗

01 / The context

The question behind the project.

What small resource would make a parent’s busy day a little easier?

02 / The contribution

The project focus.

  • A possible everyday companion for the many seasons of motherhood.

03 / Work documented

What this example
demonstrates.

A project in the Wealth Experiment catalog. The test and measures below describe the experiment plan; revenue, traffic and customer results are not reported here.

The experiment plan

What to learn next.

The next test

Test a practical weekly planning guide and a collection of low-effort family ideas.

What to measure

Resource use, parent feedback and interest in future guides.

Explore the source work

See the detail.

Connected work.