Wealth Experiment & projects · Project brief
Ecom Coach
Ecommerce coaching and implementation focused on conversion, customer journeys, lifecycle marketing, and margins.
Project design & development · Ashley Kays
01 / The context
The question behind the project.
Can a small store find one meaningful improvement by reviewing a single customer journey?
02 / The contribution
The project focus.
- Ecommerce coaching and implementation for clearer conversion, stronger lifecycle marketing, and healthier margins.
03 / Work documented
What this example
demonstrates.
A project in the Wealth Experiment catalog. The test and measures below describe the experiment plan; revenue, traffic and customer results are not reported here.
The experiment plan
What to learn next.
The next test
Offer a store assessment and growth kit, then review one journey with a small number of store owners.
What to measure
Assessment completions, kit downloads, qualified inquiries, and changes stores actually ship.
Explore the source work
