Wealth Experiment & projects · Project brief
Holiday Secrets
Holiday ideas, gift guides and free printables that help hosts and gift-givers make a little magic without the last-minute rush.
Project design & development · Ashley Kays
01 / The context
The question behind the project.
Can a small, curated holiday guide take the stress out of last-minute gifting?
02 / The contribution
The project focus.
- Thoughtful holiday gifts and ideas, without the rush.
03 / Work documented
What this example
demonstrates.
A project in the Wealth Experiment catalog. The test and measures below describe the experiment plan; revenue, traffic and customer results are not reported here.
The experiment plan
What to learn next.
The next test
Curate a short gift guide organized by recipient, confirm prices and retailer terms close to publication, and remove items as they sell out.
What to measure
Accuracy of listed prices, retailer clicks and return visits.
Explore the source work
