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Podcast strategy & production / Waymaker Agency

Turn the question you answer on every sales call into an episode people can share.

For experts who want a useful show without having to invent a production process every week. Start with one pilot episode before committing to a season.

Discuss my project · 15 minutes ↗See an example ↓

Free fit call. We agree on the work and price before you commit.

Podcast strategy & production: from the initial brief to a checked deliverable
Buyer question → Pilot episode → Checklist & clips

Inside the engagement

What you can put to work.

DELIVERABLE 01A show premise, listener profile and pilot run-of-show
DELIVERABLE 02An edited pilot from approved audio or a scoped recording session
DELIVERABLE 03Show notes, a release checklist and agreed promotional clips

Podcast strategy & production / The process

From first conversation to handoff.

  1. STEP 01

    Choose the listener

    Pick a question your audience already asks and a format the host can sustain.

  2. STEP 02

    Prepare the conversation

    Write the opening, guest prompts, recording brief and episode takeaway.

  3. STEP 03

    Record and edit

    Capture or receive the approved recording, edit for clarity and review the transcript.

  4. STEP 04

    Release and reuse

    Prepare the episode, notes, links and clips for approved feeds and channels.

Example project

Picture this in your business.

A contractor interviewing a designer about remodel budgets ends with a planning checklist. One clip answers the first budget question; the show notes point to the full worksheet.

What we’d measure: Pilot approval and production effort first; qualified visits, listener feedback and recurring questions after launch.

A sample of the work

  1. Buyer question
  2. Pilot episode
  3. Checklist & clips

Before you book

Is this the right project?

What should I bring?

One recurring audience question, your likely host and a short recording sample or recording plan.

What affects the scope and price?

Studio access, video capture, guest booking, hosting subscriptions and ongoing episode volume are separately scoped. No audience-size promise.

Am I committing to a retainer?

No. The first call is to check fit. We’ll recommend a defined project or an ongoing arrangement, spell out the deliverables and fees, and leave the decision with you.

Free / 15-minute fit call

Let’s talk about your podcast strategy & production project.

Bring one example. We’ll use the call to decide what is worth doing first and what should stay out of scope.

Choose a time with Waymaker ↗

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