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Email, SMS & retargeting / Waymaker Agency

Remind the person who still needs help. Stop reminding the one who booked.

For stores and service teams with permission to follow up but disconnected messages. We build a sequence around a useful next action, with explicit rules for when it ends.

Discuss my project · 15 minutes ↗See an example ↓

Free fit call. We agree on the work and price before you commit.

Email, SMS & retargeting: from the initial brief to a checked deliverable
Estimate sent → Useful reminder → Booking stops flow

Inside the engagement

What you can put to work.

DELIVERABLE 01An audience and consent map for each channel
DELIVERABLE 02Triggered copy and creative for the agreed email, SMS, push or ad placements
DELIVERABLE 03A tested workflow with booking, purchase, opt-out and suppression rules

Email, SMS & retargeting / The process

From first conversation to handoff.

  1. STEP 01

    Choose a trigger

    Identify the real customer action and which channels the person has agreed to use.

  2. STEP 02

    Write the sequence

    Give each message a separate job: deliver, answer a question or invite a next step.

  3. STEP 03

    Test exits

    Use test contacts to check delivery, opt-out, purchase and reply behavior before launch.

  4. STEP 04

    Review quality

    Compare suitable replies or purchases alongside complaints, frequency and overlap.

Example project

Picture this in your business.

After a requested estimate, the follow-up answers one preparation question and offers a booking link. A recorded booking stops the reminder; a reply sends the conversation to a person.

What we’d measure: Qualified replies, confirmed bookings or repeat orders, with unsubscribe and complaint guardrails.

A sample of the work

  1. Estimate sent
  2. Useful reminder
  3. Booking stops flow

Before you book

Is this the right project?

What should I bring?

One event to trigger the journey, your current messages and the source of channel permissions.

What affects the scope and price?

No purchased lists or blind SMS sends. Paid audience activation depends on permissions, account eligibility and an approved media budget.

Am I committing to a retainer?

No. The first call is to check fit. We’ll recommend a defined project or an ongoing arrangement, spell out the deliverables and fees, and leave the decision with you.

Free / 15-minute fit call

Let’s talk about your email, sms & retargeting project.

Bring one example. We’ll use the call to decide what is worth doing first and what should stay out of scope.

Choose a time with Waymaker ↗

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