FAQ
Questions before you start.
Is this just an audit?
No. We identify the priority problem, agree on one focused improvement, work on it with you, and define what to measure next.
What happens before the session?
After checkout, share one business goal, the journey URL, the data you have, and the person who can approve changes. Share only the minimum access needed; never email passwords. Ashley reviews the material and confirms the session date and a feasible scope with you. If you are unsure about fit, book the free 15-minute call first.
What counts as one improvement?
One bounded change to one journey: for example, a page headline and CTA section, one inquiry-to-booking handoff, a first-use onboarding message, or one conversion event. We agree the finish line before implementation. A full website, CRM migration, custom integration, campaign production, ongoing ad management, and multiple journeys are separate projects.
When do I get the work?
After intake and access are ready, we agree the session date and written-handoff date before implementation. The working session includes the agreed change and a check of the customer path. Your handoff records the diagnosis, delivered work, measurement plan, and next steps. The 7-day clarification window starts when the handoff is delivered. The 30-day plan does not include ongoing monitoring or an additional review session.
What if I do not have reliable analytics?
We use the evidence available and label assumptions clearly. If missing measurement is the priority problem, the agreed fix may be one measurement step. We will not invent a baseline or claim a conversion lift without evidence.
Can I pay in two installments?
Yes. Choose 2 payments of $525 at checkout: $525 today and $525 invoiced 30 days later ($1,050 total). Paying in full is $997.
What if you don’t find anything worth fixing?
If I can’t identify a meaningful problem in your conversion, onboarding, lifecycle, positioning, or customer journey that’s worth addressing, I’ll refund your Growth Fix.
Do you guarantee more revenue?
No. The promise is a meaningful diagnosis, one useful improvement, and a clear measurement plan — not an irresponsible revenue guarantee.
Can Waymaker implement the bigger work?
Yes, but there’s no obligation. Implement the next steps yourself, hand them to your team, or ask Waymaker to scope them.